Jury Research
2026.08Why Can a Visually Beautiful Product Still Score Low on Form?
Form is not only about appearance. It also concerns consistency with function, brand, manufacturing and originality.
By Jacky Huang · OWAAI point of view · Updated 2026-08-01
A polished rendering can still reveal weak form logic. The jury may ask why the proportion, edge, boundary or contact surface takes its specific shape.
Show not only the most beautiful angle, but also the details that explain structure, touchpoints, proportion and manufacturing quality.
This article records OWAAI’s point of view on product strategy, industrial design and award communication. Project materials are limited to authorized public cases.
